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With the rapid development of society, the popularity of advertising machines, the widespread application of LCD flat-panel devices and the rapid development of network streaming media. At first, the advertising machine was composed of a display screen and a DVD player or a PC. later, with the introduction of network technology and the rapid development of modern society, people have higher and higher requirements for advertising machines; After several years of reform and renewal, the dedicated network media player has completely replaced the traditional pure DVD or PC player, and its functions have become richer and its applications have become more diversified. It meets people's needs. Therefore, some people rank it side by side with paper media, radio, television and the Internet, and call it "the fifth media". It has the function of releasing information to specific people at a specific time, at a specific place.
Now the multimedia information release of advertising machine includes the diversity and vividness of multimedia video information, realizes the remote control of information release and centralized information management, and updates the content to the advertising machine at any time, so that the masses can receive the latest programs at the first time. It has greatly increased the public's attention to the advertisements put by advertising machines. It can not only provide timely, comprehensive, high-quality and efficient information services, but also the inevitable trend of modern business.
At present, according to the business needs of customers, the terminal server of advertising machine adopts the way of centralized control and unified management to combine pictures, slides, animations, audio, video, rolling subtitles and other files and videos into multimedia programs, which are transmitted to the digital media control server through the network. Then, the digital media control server will release the produced programs to the advertising machine for orderly broadcast and control management, which can insert all kinds of instant information such as news, pictures, emergency notices at any time, and transmit the latest information to the masses at the first time.
Human computer interaction and good expansibility; Strong advertising function, simple operation, easy installation and maintenance. The advertising machine program editing, program transmission and release, business interactive query, information guidance, centralized control and management are all in one. At the same time, the advertising machine terminal can be connected with the bank query system for real-time exchange rate quotation. It has a wide range of commercial uses: it can automatically combine real-time weather forecast information, real-time stock information, real-time financial data, touch query, queuing and call, OA office, attendance, enterprise training, real-time database, etc.